If you haven't yet tried an ebook reader, you now have a chance to try one for yourself briefly. Simply visit your nearest Target store.
Kindle sales have been limited because the device remained exclusive to Amazon.com, allowing the e-tailer to avoid extra costs and production associated with external distribution. As it begins to reach the saturation point with its own online store, though, and with new devices like the iPad and Nook storming retail stores, Amazon is branching out.
The initial rollout will be to around 100 Target stores in southern Florida, as well as one store in downtown Minneapolis, where the retail company is headquartered. Within a few months, all the Target stores should have the Kindle in stock. I expect that each store will have one unit on display where you can look at it, touch it, and even use it for a bit.
Amazon eventually plans to bring the device to Target stores across the country, at the same $259 price tag that it carries on Amazon.com.
The Sony Reader, the Kindle's major competitor, has been on display at BestBuy and at Borders Books for some time. Barnes & Noble also displays its own ebook reader, called the Nook, in its own stores.
You might want to try some, or all, of these ebook readers to see the capabilities of ebook readers.
