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September 13, 2010

Ancestry.com Renews Contract for “Who Do You Think You Are?” TV Series

Ancestry.com is extending its relationship with NBC for a second season of the TV series “Who Do You Think You Are?” that features celebrities discovering their family history. The company has signed a new contract with NBC that calls for it to sponsor the program and to provide marketing and research.

CEO Tim Sullivan said the company was looking to do something similar this next season as it did in the last in which its website was shown as a celebrity was researching her or his family history.

You can read more at http://www.sltrib.com/sltrib/money/50166601-79/company-com-ancestry-nbc.html.csp

Posted by on September 13, 2010 in Current Affairs |

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