How Some in the Genealogy Industry are Reacting to RootsTech’s Expansion to London

An interesting article in the (LDS) Church News describes the reactions of a number of people to the news that a second RootsTech conference will be held late this year. Best of all, the conference will be held in London.

Here’s a hint: the reactions are all positive.

The article may be found at:


But are they all positive? From what I’ve heard bookings aren’t going well at all and it’s likely the extraordinary cost. RootsTech clearly didn’t do its homework first before deciding to host in London. And the claim in the article that there’s never been anything like RootsTech in London before isn’t very accurate. Hyperbole? Well, they are Americans!


Unfortunately, the costs of exhibiting at the London event are too high for many family history societies.


As a cash-strapped family historian in England, of course I’m pleased at an opportunity like this one. Fares to genealogy events abroad are usually beyond my means.It will be a pity if some of the big societies in America decide not to participate, as, since WW2 many European families have been separated by the Atlantic Ocean. At the last big event I attended, only the New England people were present, and the many cities with eg German, immigrants didn’t have a stall. I’d love to speak to specialists from California, Iowa, Chicago and Philadelphia, where I know some of my German family settled in previous centuries and past decades.


While I’m not surprised an official church publication only highlighted positive feedback, this seems particularly “spun.” My company is a repeat RootsTech vendor and we and others we spoke with said there’s no way we’re going. Way too expensive, not to mention hard to ensure even half the usual turnout outside the LDS core of SLC.


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